Opportunity
A frozen lasagna. A cute onesie. A coupon for future babysitting. These are gifts you'd usually bring new parents. Instead, I made this poster for my brother- and sister-in-law: a data visualization poster of baby pool guesses about my niece.

Approach
A ‘baby pool’ is a baby-guessing-game tradition, played at baby showers or collected by parents. From birthday to birth weight, loved ones try to intuit when and how the little one will arrive. But as an aunt who works in data viz, I saw a problem: no one saw the guesses, you just heard about a winner.  So I decided to change the baby guessing game, visualizing the exciting experience new parents share with loved ones as they await their little one.

Tools

• Excel

• Flourish

• Indesign

And when they had their second daughter, Winnie, I repeated the process and created a matching visualization. After building on the design to create an interactive component, I created Any Day Now…the visual baby guessing game.

It’s a real thing – visit anydaynow.baby to check it out.